Our Story

Born in the mountains, built for families.

The Snow Essentials started with a simple mission: help parents keep their kids safe on the slopes, without sacrificing the freedom and joy of a day in the snow. What began as an idea for an AirTag wristband at ski school quickly grew into a trusted range of smart, reliable gear designed for safety, adventure, and total peace of mind.

From ski instructors to weekend riders, from first chair to last run, we’re here for anyone who lives for fresh tracks and family moments. Our goal is simple — empower your adventures and protect what matters most.

We build gear that’s as tough and ready as you are. Durable, dependable, and crafted to follow wherever the snow leads.

Proudly born in Australia. Made for the world. Made for adventure.

Life Spent Chasing Snow

From traveling across the globe in search of the best snow, to working seasons at some of the world’s most renowned ski resorts, snowboarding has been more than a sport — it’s shaped who I am.

That’s why I started The Snow Essentials. So more people can experience the magic that changed my life.

Designed for people who love the mountains as much as I do.

Braydon,

Founder

Why Us?

Because we’ve lived the mountain life — the early chairlifts, the icy wipeouts, the golden pow days. We know what matters. So we built gear that solves real problems, keeps you comfortable, and makes snow days simple. Designed by riders, for riders. Tested in the wild. Made to explore.